Bernie Lipman is currently serving as the Associate Director of Benefits for Grocery Delivery E-Services USA, Inc DBA HelloFresh since joining them in 2020. His first task upon joining HelloFresh was to assist senior management with HelloFresh’s separation from its PEO relationship. He has been responsible for establishing new health and welfare plans, and a new Safe Harbor 401(K) Plan. Bernie's key focus is compliance and regulatory requirements while at the same time ensuring that HelloFresh can provide competitive benefits for its employees.
Bernie holds a BA in Accounting and has over 25 years of experience working in the employee benefits arena. Prior to joining HelloFresh Bernie has worked in various business settings. He began his career with EY which provided him the financial background necessary to move into the employee benefits area. Following his time with EY Bernie has worked with various companies and organizations from law firms, private business, health care and non-profit. This has afforded him the opportunity to gain a vast knowledge in employee benefits in both the for profit and non-profit business community.